How fast time passes - when one is happy...
or just work like a madman!
The way to here was hard and stony. If someone puts stones in your way, build something that is solid and big with it, so aptly states. The three "Helly Brothers" have done so far and they are not finished!
They continue to build in the truest sense of the word. The work on the future factory sale (neighbors building) is going ahead.
The 50-year history is celebrated with the introduction of a new category "SUPER DEALS" together with all customers and partners.
In this category, HELBRECHT optics exclusively offers glasses that are most brutally reduced.
EXPANSION IN PRODUCTION There were many innovations in production alone. A highlight for the production department was the acquisition of a "new" ARBURG injection molding machine. That thing is a real powerhouse. Weight: 3.5 tons / closing force: 60 tons. Thus, there's nothing standing in the way of the company's strategy to further increase the production capacity of "MADE IN GERMANY" glasses.
Blue / White - is not just the sky above Bavaria

Blue / White - these colors are also one of the world's best-known traditional companies, with more than 100 years of company history: BMW.
BMW Motorrad and
HELBRECHT optics have launched their cooperation with a motorcycle goggle, which is worldwide distributed directly by BMW in 2017.
We are particularly pleased with the high appreciation of our company, which is reflected in the fact that HELBRECHT optics is controlled by Bayerische Motoren Werke
in the category of a so-called "system supplier" (highest supplier status).
TV-project In summer 2016, the company launched a joint project with the TV station
TLC. In the online store created specifically for this project, branded glasses & branded sunglasses from our company were presented as well as other top brands:
Chiemsee, Disney, Fossil, Genesis, Hello Kitty,
Marc O’Polo, More & More, Pilgrim, s.Oliver,
Selection by s.Oliver, ...
presented.
Up to 15 TV spots were aired daily by TLC in German-speaking countries. Our thanks and best regards go at this point to the
Discovery Channel Germany, for this cooperation.
The King is in the House: Another great cooperation was sealed in early September by Helly (himself) & Mr. King Kerosin (Ralf Rossman).
Ralf and his entourage were already convinced of our competence as a manufacturer during their first visit to our factory in the middle of the year.
We are pleased to be able to produce cool glasses of the brand KING KEROSIN under license from next year and distribute them exclusively worldwide. So much is already betrayed: A very unique design will distinguish the King Kerosin glasses.